Berlin, Cairo, Riyadh, — A groundbreaking partnership has been formed between Expotec International GmbH, TSG-EXICON, Holding Company for Water and Wastewater (HCWW) and the BVMW Representation Office of German SMES for Egypt. This alliance is set to enhance the upcoming 13^th Regional Desalination and Water Reuse Forum (ARWADEX) and the 3^rd International Water, Waste and Infrastructure Exhibition (IWWI) under the banner “WATERS FOR TOMMOROW”. The events will be integrated and hosted at the Egypt International Exhibition Centre in Cairo from December 10-12, 2024, targeting critical advancements in water management across the MENA region.

The collaboration unites four leading entities, each with distinct expertise, ranging from global exhibition management to innovative water solutions, aimed at addressing regional and global water challenges. Key details and further plans will be disclosed at a press conference on September 10, 2024, in Riyadh, attended by official supporters and local authorities.

Event Highlights:

• Innovative Collaboration: The merger of ARWADEX and IWWI will create a comprehensive platform for the water industry, enhancing coverage from technology to infrastructure.
• Enhanced Networking: The event will significantly widen its international reach, building crucial partnerships across Germany, Egypt, and Saudi Arabia.
• Strategic Impact: This collaboration fosters innovative water, wastewater , desalination , artificial intelligent technologies and strategic alliances, offering solutions tailored for the MENA region and beyond.

Statements from the Partners:

• Radmila Labus, BMW Representative of the federal Association for German SMEs for Egypt: “This collaboration not only bridges German innovation and Egyptian market needs but also opens new  business avenues for German SMEs in GCC, supported by Saudi financial stability.”
• Frank Hoffmann, CEO, Expotec International GmbH, Germany: “This strategic union leverages shared expertise to drive significant improvements in regional water management.”
• Dr. Zoheir Al Sarraj, CEO, TSG-EXICON, KSA: “This partnership expands our impact, promoting sustainable water solutions vital for arid regions.”
• Holding Company for Water and Wastewater (HCWW, Egypt): “Our partnership is crucial for introducing new initiatives and attracting innovative technologies & investments in Egypt’s water sector, benefiting from Saudi Arabia’s robust financial resources and German technological innovation.”

About the Partners:

• BVMW: Integrates German SME expertise with global market opportunities, enhancing international collaborations& busi ness opportunitiesfor MENA countries.
• Expotec International GmbH: A global leader in trade fairs and conferences, including the management of German Pavilions worldwide.
• TSG-EXICON in KSA: Organizer of ARWADEX, a premier international conference on desalination.
• HCWW: Manages Egypt’s water and wastewater sector, achieving  world –class levels , sustainable development goals, provide excellent service for customers ; and  ensuring sustainable resources for its populous.

For Media Inquiries:

• Radmila Labus: [email protected]
• Ahmed Reda: [email protected]